Introduction:
Being safe on the road is very important, but also something that is very necessary is making sure that you are crossing the road safely because some drivers drive very recklessly, most drivers don't watch out for anyone crossing the road. The number of pedestrians killed on the road has fallen steadily in recent decades. In 2013 there were 24,033 reported casualties, including 398 fatalities, among pedestrians in Great Britain. Of these, 316 were crossing the road at the time. Most people are safe but some people aren't safe when they cross because some kids don't know the safety rules. I think that I safety is very important when it comes to being on the road and being safe crossing the road. Hopefully after I make the scratch I can make a big impact on anyone that watches the scratch.
Design Situation:
The situation i am going to deal with is crossing the road which is also road safety.
I have seen that even though people are taught how to cross the road, they don't seem to actually use the rules, and they never seem to actually care about there safety, when people cross the road they think that the cars will stop but some people may not stop. I was planning to start a simple scratch to show how you can stay safe while crossing the road. I will make 2 scratches to show the dangers and to show how you can prevent that danger to happen. I hope that the scratch will help people understand that crossing the road is very important and that if anything goes wrong something could happen. When I create the scratch I want to make sure I add some sound effects, and also add a few speak bubbles and also include some information about how we need to stay safe.
Primary Research
Question: How important is crossing the road safety?
Should road safety be enforced within specific location within a city?
Have you seen any group of people that put the public in more danger when it come to road safety?
Do you think that this is a serious topic?
How can we show people to take care of themselves while crossing the road?
Ahmed
Q1: Its really important, you have to look both ways you don't know what can happen you could get injured or even killed
Q2: Yes, because it could decrease the amount of lives being risked
Q3: Yes i have seen a lot normally in less economic developed countries because most people just risk it and run
Q4: Yes, people are risking everything and if kids play on the street and someone falls there could be a serious tragedy
Q5: You can help people by just telling them to look right and left
Dad (Safwat)
Q1: Its very important because it avoids injuries against both parties involved which an increase more hospital and emergency room visits.
Q2: Yes, specific road safety and flashing signals should be enforced within zones such as school area ,park areas, areas where high numbers of children are present etc
Q3: Yes of course through my daily observations on the road i notice a lot of car drivers and specifically motorcycle drivers that drive carelessly without taking into consideration people walking or driving on the road
Q4: Yes, it is a serious topic because in involves the safety and the well being of everyone in the public mainly pedestrian
Q5: By educating the pedestrians as well as drivers to be cautious around road safety
Secondary Research
Most people think that crossing the road isn't dangerous when you are taking care of yourself which means that if they are looking both ways they could stay safe. But they say that it is dangerous when you are not looking both ways and that you are risking yourself by running across the street. It is a smaller chance to get hurt while cross the road and that chance is 1 out 300 million. Most people say that there are 3 steps and they are stop, look and listen, which I think is a very good tip for anyone that is crossing the road. I think that if we stay safe on the road there won’t be any dangers happening. Now Society isn't taking care of what people are doing while crossing the road some people text while crossing the road, some people try to run while crossing the road and much more.
Design Brief for crossing the road scratch
Crossing the road is been very dangers since most people are texting while crossing the road and young drivers start driving recklessly. So I am going to create a scratch to show what happens when people don't cross the road properly and I am going to show people how to cross the road properly. I am going to try and include a lot of motion to show how you have to cross the road properly and that is by looking left in right while crossing. I am also going to include information on how people are really not taking care of themselves. I am also going to try and include a lot of solutions like if you are crossing the while cars are driving i should be really careful and make sure the cars can see you. I am also going to try and include 3 kinds of whys people can get really hurt if they cross the road dangerously and if they aren't crossing carefully. Also for my sprites i am not quite sure yet but I am going to try and include a lot, but i am still thinking about what i should add, this is just a brief idea of what i am going to do ]
